Sujet der inno up Challenge. Auf türkisem Untergrund stehen die Wort Inno up.
© design.ag

înno up – The Startup Collaboration Challenge by WKÖ

For forward-thinking companies. For startups that spark change.

Lesedauer: 2 Minuten

04.03.2025
Inhaltsverzeichnis

For companies

Do you have a challenge or an innovative project within your company? înno up provides a structured approach to finding the right startup for your innovation and fostering a successful partnership.

Why participate?

  • clearly defined innovation roadmap for collaboration
  • targeted scouting and in-depth analysis of startups
  • up-to-date market insights, including trends, solutions, and technologies
  • Expert support in setting up and optimizing the partnership
  • Minimal time commitment – just 3 days required from start to finish

Who can join? 

  • open to all members of the Austrian Chamber of Commerce (WKÖ)
  • well-defined innovation project in line with our guidelines
  • € 2,500 commitment fee

Interested in becoming a buddy company?

Contact us today: innoup@wko.at 

For Startups

Are you developing cutting-edge solutions, which are tailored to business needs? înno up is a dynamic platform that connects startups with companies in a structured process, paving the way for innovation.

What´s in it for you?

Each challenge is unique, but key benefits often include:

  • cash prizes
  • opportunities for long-term partnerships
  • strong media exposure and joint market presence

Who can apply?

Eligible participants include all legally competent individuals and businesses that meet the specific criteria set by participating companies.


How it works


1. Apply

Click the submission button, fill out the form, and send it in. Every application is reviewed.

2. Startup-Selection

The best 3 to 5 startups move on to the next round!

3. Pitch Preperation

Finalists receive expert coaching to perfect their pitch.

4. Pitch Day

Present your solution, impress the jury, and compete for the top spot.

5. Grand Finale

A high-profile closing event where companies and startups celebrate their success.


Any questions?

Reach out at:  innoup@wko.at


Here´s the challenge: 


Logo der Cash înno up Start-up Challenge
© înno up

CASH înno up: The Startup Challenge powered by WKÖ


Held during the CASH Handelsforum, this challenge tackles key retail sector challenges, with a special focus on AI-powered solutions.

>> Detailed descprition of the challenge

 Status: open

Apply for the challenge 




The Austrian Chamber of Commerce (WKÖ) launched înno up to connect established businesses with groundbreaking startups, unlocking new growth opportunities for both sides.

Collaboration between established companies and startups has proven to drive innovation. With înno up, we actively facilitate partnerships that create real impact.

Startups are the driving force behind innovation. They play a crucial role in developing new tools, sustainable solutions, and cutting-edge technologies. According to the Austrian Startup Monitor 2020, 63% of all startups contribute to sustainable development and are classified as green startups.  

 
Beyond fostering innovation, înno up also provides companies access to sustainable solutions—helping shape a greener, smarter future.

WKÖ-Präsident Harald Mahrer
© WKÖ/Busch Harald Mahrer; President Austrian Federal Economic Chamber

Successful matches through  înno up 

Logoleiste der înno up Challenge 2023
© înno up
Zu sehen ist die Logoleiste von înno up 2022
© înno up
Zu sehen ist die Logoleiste der înno up Challenge 2021
© înno up

înno up in the media