
înno up – The Startup Collaboration Challenge by WKÖ
For forward-thinking companies. For startups that spark change.
Lesedauer: 2 Minuten
Inhaltsverzeichnis
For companies
Do you have a challenge or an innovative project within your company? înno up provides a structured approach to finding the right startup for your innovation and fostering a successful partnership.
Why participate?
- clearly defined innovation roadmap for collaboration
- targeted scouting and in-depth analysis of startups
- up-to-date market insights, including trends, solutions, and technologies
- Expert support in setting up and optimizing the partnership
- Minimal time commitment – just 3 days required from start to finish
Who can join?
- open to all members of the Austrian Chamber of Commerce (WKÖ)
- well-defined innovation project in line with our guidelines
- € 2,500 commitment fee
Interested in becoming a buddy company?
Contact us today: innoup@wko.at
For Startups
Are you developing cutting-edge solutions, which are tailored to business needs? înno up is a dynamic platform that connects startups with companies in a structured process, paving the way for innovation.
What´s in it for you?
Each challenge is unique, but key benefits often include:
- cash prizes
- opportunities for long-term partnerships
- strong media exposure and joint market presence
Who can apply?
Eligible participants include all legally competent individuals and businesses that meet the specific criteria set by participating companies.
How it works
1. Apply
Click the submission button, fill out the form, and send it in. Every application is reviewed.
2. Startup-Selection
The best 3 to 5 startups move on to the next round!
3. Pitch Preperation
Finalists receive expert coaching to perfect their pitch.
4. Pitch Day
Present your solution, impress the jury, and compete for the top spot.
5. Grand Finale
A high-profile closing event where companies and startups celebrate their success.
Any questions?
Reach out at: innoup@wko.at
Here´s the challenge:

CASH înno up: The Startup Challenge powered by WKÖ
Held during the CASH Handelsforum, this challenge tackles key retail sector challenges, with a special focus on AI-powered solutions.
>> Detailed descprition of the challenge
Status: open
Apply for the challenge
The Austrian Chamber of Commerce (WKÖ) launched înno up to connect established businesses with groundbreaking startups, unlocking new growth opportunities for both sides.
Collaboration between established companies and startups has proven to drive innovation. With înno up, we actively facilitate partnerships that create real impact.
Startups are the driving force behind innovation. They play a crucial role in developing new tools, sustainable solutions, and cutting-edge technologies. According to the Austrian Startup Monitor 2020, 63% of all startups contribute to sustainable development and are classified as green startups.
Beyond fostering innovation, înno up also provides companies access to sustainable solutions—helping shape a greener, smarter future.

Successful matches through înno up



înno up in the media
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